My 2010 Social Media Manifesto

My 2010 Social Media Manifesto

By Rajesh Setty on Wed 30 Dec 2009, 1:04 AM – 7 Comments

This is my social media approach for 2010. I am sure this will change over a period of time.

1. No short-term strategy: This has been my mantra since the time I started my blog (Feb 14, 2005.) However tempting the lure of short-term traffic, I will refrain from doing anything to simply get traffic to the blog.

2. Longevity of Content: 90% of my blog posts will have a long-term value. Yes, 10% of them will be announcements and such. In this regard, I will experiment with having an Editorial Calendar for the first time in five years.

3. Home Base: My blog Life Beyond Code will continue to be the main focus however tempting the other social networking sites are. My strategy for blogging is outlined in my book BLOGTASTIC! most of which I am giving away here:

Squidoo: Blogging Starter Checklist

4. Reach: I have no plans of joining any new social networks. [ So please don’t send requests from the social network that is the next best thing to sliced bread]

5. Comments: I will respond to as many comments as I can on my blog. I already know that I can’t respond to all comments. I will add more comments on other blogs than what I did in 2009.

6. Guest Blogging: I will continue to guest blog on the blogs [, Active Garage and Lateral Action] I signed up to guest blog. Exploring adding one more blog to the mix depending on the availability of time.

7. THINKaha books: More books to come out in the THINKaha series. Many o fthem are already planned so it’s a matter of executing on them well.

8. Connections: Will strive to meet my goal of connecting right people (# of the connections for 2010 is not finalized yet). My strategy on connecting outlined in the book Lasting Relationships (free, PDF, no registration required)

9. Speaking: Will focus on existing and new speaking commitments. Speaking topics to be expanded – currently they are on the drawing board. Some of my speaking topics are here.

10. Fiction: Will publish my first fiction work in English in 2010. The last fiction book (in Kannada language) I wrote was published in 1987

11. THINKsulting: I experimented with THINKsulting in 2009 and will get it going in 2010.

I am sure all of you have your own approach to social media in 2010. Whatever that is, I want to wish you success with it.


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7 Comments so far, Add Yours

Marko Saric  on December 30th, 2009

Great list of goals for the new year. Your blogging goals (#2, #3, #5, #6) are pretty close to mine and should be the same for all the bloggers out there if they want to optimize their blogs. All the best luck in the 2010 Rajesh!

Rajesh Setty  on December 30th, 2009

Thank you Marko. Love your blog. Thanks for stopping by here.

Have a fantastic 2010.



Tim Bursch  on December 30th, 2009


Thank you for setting this example. You encourage people to go beyond average. I look forward to more in 2010.



Rajesh Setty  on December 30th, 2009

Tim, Thanks for stopping by here. Look forward to talking to you soon.



Ananth  on December 30th, 2009

Thanks for the very useful post Rajesh. All the best and happy new year 2010

Kathy Holzapfel  on December 31st, 2009

Ditto on the thanks for a very useful post, Rajesh. Your blogs challenge me to think in better ways – always good! Best wishes for all you tackle in 2010, but most especially for item number 10. (Pretend I inserted one of those annoying smiling emoticons here. And here.)

Rajesh Setty  on December 31st, 2009

Thanks Ananth.

Kathy, thanks for the good wishes for #10 there. I need it. Of course, we should talk soon and I want to send you something earlier.

Have a great 2010 both of you.



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