My new column was published at Lateral Action this week. It is titled “Are you creating the right kind of buzz?”
The social media phenomenon has lowered the barrier to creating buzz. There are so many tools (most of them are free) out there to today that can help you with that. If you are lucky, you can create a lot of buzz with very little effort.
The real question is – “Are you creating the right kind of buzz?”
You can read the entire article below:
Have a great weekend.
For a complete list of my published columns at Lateral Action, please see below:
Rajesh Setty: Writings at Lateral Action
- Google Custom Search Engine and Rollyo – The power of the brand (and incentive)
- Perception is reality?? – Watch the Dove Ad and decide for yourself
- Big or small – It all depends!
- The Paradox of Experience
Posted in the Announcement category.
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