Ways to distingish yourself – #32 Service at the core

Ways to distingish yourself – #32 Service at the core

By Rajesh Setty on Mon 01 Aug 2005, 9:19 PM – Leave Comment

What is common between LensCrafters and Progressive Insurance Comnpany – relentless focus on customer service.

I saw their recent offers and was blown away

1. LensCrafters provides a hassle free option to try out their glasses for 30 days and return or replace them if they don’t like it.

2. Progressive offers a hassle free claims service.

This means if you are car is in trouble, you can bring to a progressive

store and drive away with a rental car. They will call you when your

car is repaired and ready and you return the rental car and take back

your car.

While this is compelling, what’s more compelling is that this is not

the first time they came up with such offers. These two companies have

always been at the forefront of customer service and are always

inventing new ways to serve the customers better.

What has this got to do with an individual. I would say everything. At

any point in time, we are serving one or more of our customers. Our

employer is one such customer. When was the last time you did something

that elicited a “wow” from one or more of your “customers”?


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